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Heirs Insurance Group, an underwriting firm, has introduced its inaugural loyalty program in the Nigerian insurance market, aiming to provide customers with additional perks beyond traditional insurance coverage. This innovative program offers substantial discounts at a diverse range of retail partners across the country.
Customers enrolled in the Heirs Insurance Rewards program stand to receive up to 50% off the cost of purchases or services at various partner locations simply by presenting their loyalty card. The program aims to integrate insurance into customers' daily lives, emphasizing a broader, more rewarding experience.
Among the current partners participating in the Heirs Insurance Rewards program are notable establishments such as Transcorp Hilton Hotels, I-fitness Gyms, 3AL Automobile Garage, Oriki Spa, Roving Heights Bookstore, and Figo Digital Business Cards, among others.
Ifeasinachi Okpagu, Chief Marketing Officer at Heirs Insurance Group, shared insights into the motivation behind the loyalty program, stating, "Insurance should be incorporated into our daily lifestyle. That is the premise for Heirs Insurance Rewards – a robust loyalty scheme that goes beyond protecting the assets and lives of our customers, to rewarding them for their patronage."
He expressed gratitude to the program's partners for their collaboration in bringing this vision to life, highlighting the belief that insurance should offer instant benefits beyond its traditional scope.
This loyalty initiative represents a significant step towards reshaping the perception of insurance, making it more integrated and rewarding for consumers in Nigeria.
Source: guardian.ng
#3AL Automobile Garage
#Heirs Insurance Group
#I-fitness Gyms
#Ifesinachi Okpagu
#Oriki Spa
#Roving Heights Bookstore
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